| 000 -LEADER |
|---|
| fixed length control field |
00472nam a22001577a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
180629b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780324323795 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 |
| Item number |
K658 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kurtz,David L. |
| 9 (RLIN) |
1299 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
PRINCIPLES OF MARKETING |
| Statement of responsibility, etc |
Kurtz,David |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
12th ED. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
China |
| Name of publisher, distributor, etc |
South-Western Cengage Learning |
| Date of publication, distribution, etc |
2006 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xx, 810 p. : ill. |
| Other physical details |
(some col.) |
| Dimensions |
24 cm. |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Title |
International students Edition |
| 9 (RLIN) |
1300 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Item type |
Books |
