000 -LEADER |
fixed length control field |
00444nam a22001457a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
180803b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781408032145 |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF 658 |
Item number |
8 2012 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Dibb,Sally |
9 (RLIN) |
1675 |
245 ## - TITLE STATEMENT |
Title |
Marketing Concepts and Strategies |
Statement of responsibility, etc |
Sally Dibb ... [et al.]. |
250 ## - EDITION STATEMENT |
Edition statement |
6th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Andover |
Name of publisher, distributor, etc |
Cengage Learning |
Date of publication, distribution, etc |
2012 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xviii, 815 p |
Other physical details |
col. ill. ; instant access card. |
Dimensions |
26 cm |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Item type |
Books |