000 -LEADER |
fixed length control field |
00555nam a22001817a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
220426b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
978-0-0771-6795-0 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
library of congress |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415 |
Item number |
.J63 2015 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Fahy, John |
9 (RLIN) |
2543 |
110 ## - MAIN ENTRY--CORPORATE NAME |
Corporate name or jurisdiction name as entry element |
Jobber, David |
9 (RLIN) |
2770 |
245 ## - TITLE STATEMENT |
Title |
Foundations of Marketing |
Statement of responsibility, etc |
/ by John Fahy and David Jobber |
250 ## - EDITION STATEMENT |
Edition statement |
5th edition |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
London |
Name of publisher, distributor, etc |
McGraw Hill Education |
Date of publication, distribution, etc |
c2015 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xvi, 358p. |
Other physical details |
:col. |
Dimensions |
;26cm |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Item type |
Text/Reserve Book |