Marketing research (Record no. 3075)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00540nam a22001577a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221212b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0256068135 : |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.2 |
| Item number | .B65 1989 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Boyd, Harper W. |
| 9 (RLIN) | 3379 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research |
| Remainder of title | text and cases |
| Statement of responsibility, etc | Harper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Homewood, Ill. |
| Name of publisher, distributor, etc | Irwin, |
| Date of publication, distribution, etc | 1989. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 816 p. |
| Other physical details | ill. |
| Dimensions | 25 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research. |
| Form subdivision | Marketing research--Case studies. |
| 9 (RLIN) | 3380 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Item type | Books |
No items available.