| 000 -LEADER |
|---|
| fixed length control field |
00549nam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
221212b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781844801428 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF 1416 |
| Item number |
.D69 2005 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Doole Isobel, |
| Dates associated with a name |
1954 |
| 9 (RLIN) |
1729 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Strategic marketing decisions in Global markets |
| Statement of responsibility, etc |
Isobel Doole, Robin Lowe. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Australia ; [London] |
| Name of publisher, distributor, etc |
Thomson Learning, |
| Date of publication, distribution, etc |
2005. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxiv, 343 p. |
| Other physical details |
col. ill. |
| Dimensions |
28 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Export marketing -- Management |
| Form subdivision |
Marketing -- Decision making; Strategic planning; |
| 9 (RLIN) |
3406 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Item type |
Books |
