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Getting better at sensemaking (Record no. 317)

000 -LEADER
fixed length control field 04511cam a2200445Ka 4500
001 - CONTROL NUMBER
control field ocn646350394
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161010130637.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION
fixed length control field m d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr un|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100708s2000 ctua o 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781849500432 (electronic bk.) :
Terms of availability £74.95 ; € 109.95 ; $138.95
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1849500436 (electronic bk.) :
Terms of availability £74.95 ; € 109.95 ; $138.95
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9780762306336 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 0762306335 (hbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency ZJC
Language of cataloging eng
Transcribing agency ZJC
Modifying agency ZJC
050 14 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number G48 2009
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJM
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJMV7
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code BUS043000
Source bisacsh
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 339.1
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
245 00 - TITLE STATEMENT
Title Getting better at sensemaking
Medium [electronic resource] /
Statement of responsibility, etc edited by Arch G. Woodside.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Stamford, Conn. :
Name of publisher, distributor, etc JAI Press,
Date of publication, distribution, etc c2000
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (512 p.) :
Other physical details ill.
490 1# - SERIES STATEMENT
Series statement Advances in business marketing and purchasing,
International Standard Serial Number 1069-0964 ;
Volume number/sequential designation v. 9
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Getting better at sensemaking : introduction / Arch G. Woodside -- Competence-based business processes within industrial networks : a theoretical and empirical analysis / Kimmo Alajoutsijärvi and Henrikki Tikkanen -- Studies on industrial marketing change processes: a theoretical review and suggestive framework / Per Andersson -- Management of the market research client/agency relationship / Ross Brennan -- Qualitative methods in business studies / Torben Damgaard, Per V. Freytag, and Per Darmer -- Negotiating international industrial projects: MNCS versus emerging markets / Pervez N. Ghauri -- Global integration of marketing and R&D: IMB's Haifa research laboratory and its "WebCutter" technology / Mel Horwitch ... [et al.] -- Using case studies for theory testing in business-to-business research: the development of a more rigorous case study methodology / Wesley J. Johnston, Mark P. Leach, and Annie H. Liu -- Development of measures to assess customer perceived value in a business-to-business context / Jozée Lapierre -- Methods of country risk assessment for international market-entry decision / Joshua B. Levy and Eunsang Yoon -- Judgmental heuristics in overseas vendor search and evaluation: a proposed model of importer buying behavior / Neng Liang and Rodney L. Stump -- Research on business-to-business barter in Australia / Peter W. Liesch and Dawn Birch -- Hungarian tender buyers: some results of an empirical research study / Tibor Mandják and Judit Simon -- Business marketing as "politics" : identifying and managing political buying situations / K. E. Kristian Möller -- Portfolio of supplier-customer relationships / Robert Salle, Bernard Cova, and Catherine Pardo -- Ingredient branding : perspectives and problems of brand development in business to business enduser relations / Konstantin Theile and Wolfgang Burr -- Integration of qualitative and quantitative research approaches in business-to-business marketing / Gerhard A. Wührer and Thomas Werani.
520 ## - SUMMARY, ETC.
Summary, etc This work's 16 contributions fill the mind with knowledge, skills, and insights useful for improving the executive's ability to do what needs to be done: scan environments better to find the weak signals on breakthrough technologies; understand shifts in customers' attitudes and behaviors; observe changes in behaviors of suppliers, governments, and other stakeholder groups; frame problems/opportunities better by deepening understanding on how we go about making sense of what is happening and can be made to happen; decide better by gaining deep knowledge on how decisions are actually made and can be improved (e.g., via systems thinking and simulating system operations to uncover powerful levers previously unrecognized); and, do better by applying new tools to learn what is really happening when planned strategies are converted into realized strategies.
588 ## -
-- Description based on print version record.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Perception.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management & management techniques.
Source of heading or term bicssc
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Sales & marketing management.
Source of heading or term bicssc
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business & Economics
General subdivision Marketing
-- General.
Source of heading or term bisacsh
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Woodside, Arch G.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Display text Print version:
Title Getting better at sensemaking.
Place, publisher, and date of publication Stamford, Conn. : JAI Press, c2000
International Standard Book Number 0762306335
Record control number (OCoLC)44188864
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Advances in business marketing and purchasing ;
Volume number/sequential designation v. 9.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.emeraldinsight.com/1069-0964/9
913 ## -
-- BMEbacklist

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