Microeconomics and behavior / (Record no. 6268)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 03491nam a22001697a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 260917b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | ISBN: 9780078021695 (hbk.) |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HB171.5 F733 2024 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Frank, Robert H. |
| 9 (RLIN) | 8856 |
| 245 ## - TITLE STATEMENT | |
| Title | Microeconomics and behavior / |
| Statement of responsibility, etc | Frank, Robert H. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York, NY : |
| Name of publisher, distributor, etc | McGraw-Hill Education |
| Date of publication, distribution, etc | c2024 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 631 pages : i |
| Other physical details | illustrations (some colored) ; |
| Dimensions | 29 cm. |
| 521 ## - TARGET AUDIENCE NOTE | |
| Target audience note | "Robert Frank's Microeconomics and Behavior covers the essential topics of microeconomics while exploring the relationship between economic analysis and human behavior. Core analytical tools are embedded in a uniquely diverse collection of examples and applications to illuminate the power and versatility of the economic way of thinking. Students are encouraged to become "Economic Naturalists" who see the mundane details of ordinary existence in a sharp new light"-- Provided by publisher. "My goal in writing Microeconomics and Behavior was to produce an intellectually challenging text that would also be accessible and engaging to students. Microeconomics and Behavior develops the core analytical tools with patience and attention to detail. At the same time, it embeds these tools in a uniquely diverse collection of examples and applications to illuminate the power and versatility of the economic way of thinking. In more than 40 years of teaching, I have found no more effective device for developing intuition than to train students to become "Economic Naturalists." Studying biology enables people to observe and marvel at many details of life that would otherwise have escaped notice. In much the same way, studying microeconomics can enable students to see the mundane details of ordinary existence in a sharp new light. Throughout the text, I try to develop intuition by means of examples and applications drawn from everyday experience. Microeconomics and Behavior teaches students to see each feature of the manmade landscape as the reflection of an implicit or explicit cost-benefit calculation"-- Provided by publisher. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | Microeconomics |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Item type | Books |
| Price effective from | Date last seen | Permanent location | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Lost status | Withdrawn status | Copy number | Source of acquisition | Shelving location | Damaged status | Barcode | Current location | Public note | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026-09-17 | 2026-09-17 | KAMPALA UNIVERSITY, JINJA | 2026-09-17 | Books | C1 | Purchase | New Materials Shelf | 2026-2317 | KAMPALA UNIVERSITY, JINJA | Item available in hard copy | HB171.5 F733 2024 |