Blog analyses of international visitors' interpretations of sights and own experiences in visiting three South American cities / Laura Colt -- Cross-cultural heterogeneity in tourist decision making / Antónia Correia, Metin Kozak, João Ferradeira -- New third places : opportunities and challenges / Anne P. Crick -- Information usefulness of tourism destination websites : California, Florida, and New York / Maria Knoerr, Carol M. Megehee -- Cultural heritage fashion branding in Asia / Eunju Ko, Seulgi Lee -- Emic interpretations of global gaming destinations : travel blog stories about experiencing Macau, Las Vegas, and Monaco / Danyang Lu -- Visitors to Mauritius : using IPA to discern cultural differences in image perceptions / Girish Prayag -- Network analysis methods for modeling tourism inter-organizational systems / Noel Scott, Rodolfo Baggio, Chris Cooper -- Narrative analysis for decoding marketer-customer interactions in hospitality contexts / Arch G. Woodside, Linda Jane Coleman.

Accurate and useful assessment of tourism market opportunities, network behavior, and tourism destination management performance requires solid foundations in performance evaluation theory as well as applying metrics covering both sensemaking contexts and outcomes. Advances in Culture, Tourism and Hospitality Research seeks to advance knowledge and sense-making skills in interpreting cultural, organizational, and personal influences relating to tourism and hospitality behaviors.The ten papers in this volume make explicit current tourism assessment practices and look at how such assessments are being conducted and how to go about accomplishing prescribing and applying advanced assessment metrics. With a multi-regional focus that includes Asia, Europe, and North American this volume examines a variety of topics including: using importance-performance analysis to discern cultural differences in image perceptions with application to international visitors to Mauritius; network analysis methods for modelling tourism inter-organizational systems; and tools for overcoming continuing bad performance in tourism destination management.