00374nam a22001217a 4500008004100000020001800041050002200059245008300081300002300164440003800187942001200225999001500237180711b        xxu||||| |||| 00| 0 eng d  a9781860760136  aHF658b80094 1995  aCase Studies in MarketingcAnthony C Cunningham ; James J Ward et al..... (ed)  aXIII, 201 pc18 cm  aIrish Studies in Management91378  2lcccBK  c1807d1807