developing leaders for a networked world Cardon, Peter W. creator author. text iau 2024 2024 5th. ed. monographic eng

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xxix, 604p. : Col. ill.; 28cm "Taking Peter Cordon's practitioner and case-based approach, this text helps students develop an understanding of how course content applies to the business world. Maintaining a central theme of credibility, this book communicates why credibility is essential to effective communication in today's rapidly changing business environment. Cordon's text, integrated with Connect for Business Communication, provides a contemporary yet traditional view into the business communication field, empowering students to learn bedrock communication principles while also staying up to date with cultural and technological changes in the business world-transforming them into leaders for a networked world"-- Grades 10-12 McGraw Hill LLC juvenile Peter W. Cardon. Revised edition of the author's Business communication, 2021. Includes index. Business communication Business enterprises Computer networks Business communication Computer network resources HF5718 .C268 2024 658.4/5 9781266158219 KUSN 220519 20110627174427.0 eng