TY - BOOK AU - Cardon, Peter W., TI - Business communication: developing leaders for a networked world SN - 9781266158 AV - HF5718 .C268 2024 U1 - 658.4/5 23/eng/20220519 KW - Business enterprises KW - Business communication KW - Computer network resources KW - Computer networks N1 - Revised edition of the author's Business communication, 2021; Includes index; Grades 10-12; McGraw Hill LLC N2 - "Taking Peter Cordon's practitioner and case-based approach, this text helps students develop an understanding of how course content applies to the business world. Maintaining a central theme of credibility, this book communicates why credibility is essential to effective communication in today's rapidly changing business environment. Cordon's text, integrated with Connect for Business Communication, provides a contemporary yet traditional view into the business communication field, empowering students to learn bedrock communication principles while also staying up to date with cultural and technological changes in the business world-transforming them into leaders for a networked world"-- ER -