Crafting & executing strategy : the quest for competitive advantage: concepts and cases / Arthur A. Thompson, University of Alabama, Margaret A. Peteraf, Dartmouth College, John E. Gamble, Texas A&M University-Corpus Christi, A.J. Strickland III, University of Alabama. Crafting and executing strategy Thompson, Arthur A., 1940- author. 893 Strategic planning. 665 Strategic planning Case studies. 891 HD30.28 .T53 2020 658.4/012 23 Includes bibliographical references and index. 2020 Text xlviii, 865 pages ; eng