000 | 00981pam a2200265 a 4500 | ||
---|---|---|---|
001 | 2067303 | ||
005 | 20200203173149.0 | ||
008 | 940128s1994 enka b 001 0 eng | ||
010 | _a 94004289 | ||
020 |
_a0077152344 _c£18.95 |
||
040 |
_aDLC _cDLC _dDLC |
||
050 | 0 | 0 |
_aHF5415.13 _b.P3242 2010 |
082 | 0 | 0 |
_a658.8 _220 |
100 | 1 |
_aPalmer, Adrian. _92512 |
|
245 | 1 | 0 |
_aPrinciples of services marketing / _cAdrian Palmer. |
250 | _a7th ed. | ||
260 |
_aLondon ; _aNew York : _bMcGraw-Hill, _cc1994. |
||
300 |
_axvi, 345 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references (p. [331]-340) and index. | ||
650 | 0 |
_aMarketing _xManagement. _91730 |
|
650 | 0 |
_aService industries _xMarketing. _92513 |
|
906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
942 |
_2lcc _cBK |
||
955 |
_apc01 to SA00 01-28-94; se55/se40 01-31-94; se50 02-01-94; CIP ver. se03/45 03-31-94; _csb17 2006-01-26 per request of Adrian Palmer, removed d. of b. from hdg. |
||
999 |
_c2346 _d2346 |