000			02012cam a2200337Ii 4500
001			920447288
003			OCoLC
005			20250114152452.0
008			150907t20162015enka b 001 0 eng d
020			_a0753556553
020			_a9780753556559
024	8		_a99968959925
037			_bTrafalgar Square, C/O Independent Pub Group 814 N Franklin st, Chicago, IL, USA, 60610, (312)3370747 _nSAN 201-2936
040			_aYDXCP _beng _erda _cYDXCP _dOCLCQ _dNLE _dOCLCO _dOCLCF _dZYU _dIAY _dUAB _dILC _dSFR _dNLGGC _dDHA _dOCLCQ _dOCLCO _dOCL
050			_aBF448 _b.H34 2016
100	1		_aHalpern, David _q(David S.), _eauthor _95506
245	1	0	_aInside the nudge unit : _bhow small changes can make a big difference / _cDavid Halpern, with Owain Service and the Behavioural Insights Team ; foreword by Richard Thaler
260			_aUK _b;Penguin random house UK _c,c2015
300			_axiv, 383 pages : _billustrations ; _c20 cm
504			_aIncludes bibliographical references and index
505	0		_aA short history of nudging -- Changing the world a nudge at a time -- Behavioural insights as a policy tool -- Where next?
520			_aAdding a crucial line to a tax reminder brought forward millions in extra revenue; prompting people to become organ donors while paying for their car tax added an extra 100,000 donors to the register in a single year. Halpern heads up the UK government's "Nudge Unit," the world's first government institution that uses behavioral economics to examine and influence human behavior, to "nudge" us into making better decisions. Here he shows you how to make better choices and improve your life
610	2	0	_aBehavioural Insights Team (Great Britain) _95507
650		0	_aSocial policy _xPsychological aspects _95508
650		0	_aSocial choice _xPsychological aspects _95509
650		0	_aDecision making _9755
650		0	_aChoice (Psychology) _95510
700	1		_aService, Owain, _eauthor _95511
710	2		_aBehavioural Insights Team (Great Britain), _eauthor _95507
942			_2lcc _cBK
999			_c3936 _d3936