| 000 | 00768pam a2200241 a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20250922101711.0 | ||
| 008 | 820623s1983 njua b 001 0 eng | ||
| 020 | _a0137016239 | ||
| 020 | _a9780137016235 | ||
| 040 |
_aKUSN _cKUSN _dKUSN _beng _erda |
||
| 050 | 0 | 0 |
_aHF5415 _b.K636 1983 |
| 100 | 1 |
_aKotler, Philip. _98239 |
|
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler. |
| 250 | _a2nd ed. | ||
| 260 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _cc1983. |
||
| 300 |
_axxiv, 676 p. : _bill. ; _c24 cm. |
||
| 440 | 0 |
_aPrentice-Hall series in marketing _98285 |
|
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing. _9855 |
|
| 942 |
_2lcc _cBK |
||
| 955 | _aLCAP batch update 2025-06-02-04:00: LCAPM-644, LCAPM-150 | ||
| 999 |
_c5044 _d5044 |
||