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008 220811s2023 nyu ob 001 0 eng
010 _a 2022022004
020 _a978-1-032-20709-4 (hbk)
020 _a978-1-032-2013-3 (pbk)
020 _z978-1-003-26482-8 (ebk)
020 _z9781032201313
035 _a22746974
040 _aDLC
_beng
_cDLC
_erda
_dDLC
042 _apcc
050 0 0 _aHE8700.65
082 0 0 _a302.23/45
_223/eng/20220811
100 1 _aJeffres, Leo W.,
_eauthor.
_910150
245 1 0 _aAudience genre expectations in the age of digital media /
_cLeo W. Jeffres, David J. Atkin, Kimberly A. Neuendorf.
300 _a1 online resource
504 _aIncludes bibliographical references and index.
520 _a"This volume bridges the divide between film and media studies scholarship by exploring audience expectations of film and TV genre in the age of digital streaming, using qualitative thematic and quantitative data-driven analyses. Through four ground-breaking surveys of audience members and content creators, the authors have empirically determined what audiences expect of various genres, the extent to which these definitions match those of scholars and critics, and the overall variation and complexity of audience expectations in the age of media abundance. They also examine audience habits and preferences, drawing from both theory and original empirical analyses, with a view toward the implications for the moving image in a rapidly changing media environment. The book draws from the data to develop a number of new concepts, including genre repertoire, genre hybridity, audience interest maximization and variety seeking, and a new stage of genre development, genre bending. An ideal resource for students and scholars interested in the symbiotic relationship between audiences and the moving image products they consume, as well as the way the current digital media environment has impacted our understanding of film and TV genres"--
650 0 _aTelevision viewers
_vCase studies.
_910151
650 0 _aMotion picture audiences
_vCase studies.
_910152
650 0 _aFilm genres.
_910153
650 0 _aTelevision program genres.
_910154
650 0 _aStreaming video.
_910155
655 7 _aCase studies.
_2lcgft
_9892
700 1 _aAtkin, David J.,
_eauthor.
_910156
700 1 _aNeuendorf, Kimberly A.,
_eauthor.
_910157
776 0 8 _iPrint version:
_aJeffres, Leo W.
_tAudience genre expectations in the age of digital media
_dNew York : Routledge, 2023
_z9781032207094
_w(DLC) 2022022003
906 _a7
_bcbc
_corignew
_d1
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_f20
_gy-gencatlg
942 _2lcc
_cBK
955 _aecip ebook 2022-08-11
955 _aLCAP batch update 2025-06-02-04:00: LCAPM-893
999 _c6278
_d6278