000			03184cam a2200469Ka 4500
001			ocn646515652
003			OCoLC
005			20161010130646.0
006			m d
007			cr un|||||||||
008			100709s2002 ne a ob 000 0 eng d
020			_a9781849501484 (electronic bk.) : _c£70.95 ; € 102.95 ; $131.95
020			_a1849501483 (electronic bk.) : _c£70.95 ; € 102.95 ; $131.95
020			_z0762308699 (hbk.)
020			_z9780762308699 (hbk.)
040			_aZJC _beng _cZJC _dZJC
050	1	4	_aHF5415 _b.E87 2002
072		7	_aKJS _2bicssc
072		7	_aKJMV8 _2bicssc
072		7	_aBUS043000 _2bisacsh
080			_a339.1
082	0	4	_a658.8 _222
245	0	0	_aEssays by distinguished marketing scholars of the Society for Marketing Advances _h[electronic resource] / _cedited by Arch G. Woodside, Ellen M. Moore.
260			_aAmsterdam ; _aBoston : _bJAI, _c2002.
300			_a1 online resource (xii, 220 p.) : _bill.
490	1		_aAdvances in business marketing and purchasing, _x1069-0964 ; _vv. 11
504			_aIncludes bibliographical references.
505	0		_aPreface / Arch G. Woodside, Ellen M. Moore -- Advances in applied consumer behavior: a market segmentation programme / Henry Assael -- The interplay of cognitions and emotions in building services customers retention / Jean-Charles Chebat -- Technology and the new economy: implications for higher education and the marketing discipline / Joseph F. Hair, Barry J. Babin -- Selected issues in modeling consumer brand choice: the extended competitive vulnerability model / Michel Laroche -- Observations on some key psychometric properties of paper-and-pencil measures / Richard G. Netemeyer, Chris Pullig, William O. Bearden -- Marketing is a body of knowledge / Robert A. Peterson -- Distinguishing consumers' need for uniqueness from individuation and general need for uniqueness / Kelly Tepper Tian, William O. Bearden -- Social structural foundations of publication productivity in the Journal of Consumer Research / John P. Eaton, James C. Ward, Ajith Kumar, Peter H. Reingen.
520			_aThis volume presents a collection of papers written by senior marketing scholars based on their presentations upon receiving the 'Society for Marketing Advances Distinguished Marketing Scholar Award'. Each paper reviews a stream of research in marketing and reflects the wisdom of authors highly cited in the literature - with citations of their work usually spanning several decades.
588			_aDescription based on print version record.
650		0	_aMarketing.
650		7	_aSales & marketing. _2bicssc
650		7	_aPurchasing & supply management. _2bicssc
650		7	_aBusiness & Economics _xMarketing _xGeneral. _2bisacsh
700	1		_aWoodside, Arch G.
700	1		_aMoore, Ellen M.
710	2		_aSociety for Marketing Advances.
776	0	8	_iPrint version: _tEssays by distinguished marketing scholars of the Society for Marketing Advances. _dAmsterdam ; Boston : JAI, 2002 _z0762308699 _w(OCoLC)50053092
830		0	_aAdvances in business marketing and purchasing ; _vv. 11.
856	4	0	_uhttp://www.emeraldinsight.com/1069-0964/11
913			_1BMEbacklist
999			_c824 _d824