| 000 -LEADER |
|---|
| fixed length control field |
00809cam a2200265Ma 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
821699747 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200203171440.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
121128s2013 cau 000 0 eng d |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
|---|
| National bibliography number |
GBB2C5179 |
| Source |
bnb |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780071318372 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)821699747 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
UKMGB |
| Language of cataloging |
eng |
| Transcribing agency |
UKMGB |
| Modifying agency |
OCLCO |
| -- |
YDXCP |
| -- |
BWX |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.2 . |
| Item number |
H258 2013 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.83 |
| Edition number |
23 |
| 092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC) |
|---|
| Classification number |
658.83 |
| Item number |
C648e 2014 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hair, Joseph F. |
| 9 (RLIN) |
2509 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Essentials of marketing research : |
| Remainder of title |
putting research into practice / |
| Statement of responsibility, etc |
by Mary Wolfinbarger Celsi, David J. Oritinau & Robert P. Bush |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
New York; |
| -- |
USA : |
| Name of publisher, distributor, etc |
McGraw-Hill, |
| Date of publication, distribution, etc |
2013 |
| 263 ## - PROJECTED PUBLICATION DATE |
|---|
| Projected publication date |
201303 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
p. cm |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing research |
| 9 (RLIN) |
1716 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
James, Karen E |
| 9 (RLIN) |
2510 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Item type |
Books |
