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Principles of marketing / (Record no. 5127)

000 -LEADER
fixed length control field 00751cam a2200205 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20251111145754.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080124s2008 njua 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324323794
Qualifying information pbk.
040 ## - CATALOGING SOURCE
Original cataloging agency KUSN
Transcribing agency KUSN
Modifying agency KUSN
Language of cataloging eng
Description conventions rda
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .K6314 2006
245 00 - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc Kurtz, L. David
250 ## - EDITION STATEMENT
Edition statement 12th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Upper Saddle River, N.J. :
Name of publisher, distributor, etc Pearson Prentice Hall,
Date of publication, distribution, etc c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xlix, various p. :
Other physical details ill. col ;
Dimensions 28 cm.
500 ## - GENERAL NOTE
General note Edition for U.S. published under: Principles of marketing / David L. Kurtz, Louis E. Boon. 12th ed., c2006.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 855
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier http://www.loc.gov/catdir/toc/ecip089/2008003309.html
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Price effective from Date last seen Permanent Location Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Withdrawn status Copy number Source of acquisition Shelving location Damaged status Barcode Current Location Public note Full call number
2025-11-112025-11-11KAMPALA UNIVERSITY NURSING SCHOOL 2025-11-11 Books  c1PurchaseGeneral Section 2025-5793KAMPALA UNIVERSITY NURSING SCHOOLitem available in hard copyHF5415 .K96 2006

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