Basic marketing research /
by
Churchill, Gilbert A
; Brown, Tom J.
Material type: 
BookPublisher: Australia ; Mason, OH : South-Western/Cengage Learning, c2014Edition: 8th ed.Description: xxvi, 594 p. : ill. ; 29 cm.ISBN: 9780324599343; 032459934X.Subject(s): Marketing research
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Books
|
KAMPALA UNIVERSITY, JINJA General Section | HF 5415.2 ,C49 2014 (Browse shelf) | C1 | Available | Material Available in hard copy | 2018-0964 |
Includes access code for free 4 month subscription to InfoTrac college edition, the online library (http://www.qualtrics.com/basic).
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