Principles of services marketing /
by
Palmer, Adrian
.
Material type: 
BookPublisher: London ; New York : McGraw-Hill, c1994Edition: 7th ed.Description: xvi, 345 p. : ill. ; 24 cm.ISBN: 0077152344.Subject(s): Marketing -- Management | Service industries -- Marketing
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Books
|
KAMPALA UNIVERSITY, JINJA General Section | 658.8 (Browse shelf) | C1 | Available | Material available in hard copy | 2020-0092 |
Includes bibliographical references (p. [331]-340) and index.
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