Marketing research text and cases
by
Boyd, Harper W
.
Material type: 
BookPublisher: Homewood, Ill. Irwin, 1989Edition: 7th ed.Description: xv, 816 p. ill. 25 cm.ISBN: 0256068135 :.Subject(s): Marketing research. -- Marketing research--Case studies
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Books
|
KAMPALA UNIVERSITY, MASAKA | HF5415.2 .B65 1989 (Browse shelf) | C1 | Available | Material available in hard copy |
Browsing KAMPALA UNIVERSITY, MASAKA Shelves Close shelf browser
| HF5415.13 .H87 2013 Business marketing management | HF5415.13 .P32422014 Principles of services marketing/ | HF5415.135 .D78 1999 Strategic marketing | HF5415.2 .B65 1989 Marketing research | HF5415.3 .A83 1995 Consumer behavior and marketing action | HF5415.3 .K297 2011 Consumer behavior | HF5415.3 .K297 2011 Consumer behavior |
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