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Strategic brand management : a European perspective /

by Keller, Kevin Lane.
Material type: materialTypeLabelBookPublisher: Harlow, England : New York : Prentice Hall Financial Times, c2008Description: xxvi, 829 p. : ill. ; 25 cm.ISBN: 9780273706328; 0273706322.Subject(s): Brand name products -- ManagementOnline resources: Table of contents only
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Item type Current location Call number Copy number Status Notes Date due Barcode
Books Books KAMPALA UNIVERSITY NURSING SCHOOL
General Section
HD89 .B7 1998 (Browse shelf) C1 Available item available in hard copy 2025-5723
Browsing KAMPALA UNIVERSITY NURSING SCHOOL Shelves , Shelving location: General Section Close shelf browser
HD82 .W37 2009 Business and society: HD82 .W37 2009 Business and society: HD82 .W37 2009 Business and society: HD89 .B7 1998 Strategic brand management : HD236 .T678 2011 Economic Development HD302 S575 1998 Strategic management / HD1433 .D78 2011 Agricultural economics /

Includes bibliographical references and index.

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