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1. Basic marketing research : customer insights and managerial action

by Brown, Tom J; Churchill, Gilbert A.

Edition: 8th edition.Material type: book Book; Format: print ; Literary form: not fiction Availability: Items available for loan: KAMPALA UNIVERSITY, JINJA [HF5415.2.C49 2014] (1).

2. Basic marketing research

by Churchill, Gilbert A; Brown, Tom J.

Edition: 8th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Australia ; Mason, OH : South-Western/Cengage Learning, c2014Availability: Items available for loan: KAMPALA UNIVERSITY, JINJA [HF 5415.2 ,C49 2014] (1).


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